The market for adult-oriented advertising is estimated at over $97 billion. The demand for adult-oriented content has been growing steadily throughout the years. Sites for adult entertainment like Pornhub continue to increase with each passing day and make it difficult for companies to overlook, and opening up new opportunities.
In the remainder of this piece, we’ll take you through the majority of concerns about the business of advertising for adults and the reasons you should think about advertising in the industry.
Let’s begin now, will we?
The past was when companies worried that their brands would receive negative feedback from their current customers if they had advertised on Adult entertainment websites. However, today we are seeing the opposite. Brands are taking a stand by thinking outside of the box, and recognizing that their users are on adult websites, and putting together ads that target users who visit adult websites. It’s about the time and method we need to integrate adult websites into our plans for acquiring users.
What better way to integrate an innovative plan for acquiring users than to empower it by data? Data is essential to businesses recognizing the value from advertising Adult entertainment websites such as Pornhub. For example, we could use the Pornhub Insights page, which is where they post SFW content that demonstrates the amount of people who regularly visit the site and what they are interested in. The data, for instance, the information on Pornhub insights can make it easier for companies to market their services.
You will not be as effective Mainstream advertisements.
Adult websites are among the top sites on the planet and are able to attract the same audiences with other top sites like Facebook, Instagram, YouTube and Amazon. The users on Pornhub differs from the ones you will find on traditional platforms. The main difference is in the tone and the message that is used when communicating with the public. It’s the creative or the text that users see when they look at their monitors. The audience, however, is exactly the same.
Do you talk to someone who is on CNN the same way you would you would if the user were at Walmart? It’s not the same person is just in a different location.
Mainstream advertising platforms are able to select audiences based upon a variety of variables. Features for targeting can be applied to interest and behavior. In the past, however sites for adult audiences did not offer this. But, adult advertising can be very quick to adapt. Adult Ad Exchanges such as Trafficjunky continue to propel forward with adult-oriented advertising which allows brands to display their products to specific groups of people according to location, time of Day, Gender and their interests. Adult Ad exchanges like TrafficJunky continue to propel forward with adult-oriented advertising by advancing technology that allows brands to engage their customers in a creative way by sending messages that people can identify with – without interrupting their experience.
There is no real value in advertisements on Adult entertainment sites.
This is a question you must think about: what is the point from advertising on websites with X ratings?
The location you promote the name of your business is an important commercial choice. It’s the result of your marketing plan. As a company the strategy you employ for advertising usually concentrates on the effectiveness of your business or brand recognition. Adult Entertainment websites like Pornhub can assist in achieving both goals.
It’s a numbers-based game It’s about putting your brand on the largest screen and adult websites like Pornhub could be a great help.
Advertising costs are expensive.
Advertisements on major platforms like Google and Facebook isn’t inexpensive. What if you could get the same results or even more effective, and save yourself some cash?
The answer to this problem is to run your ads on adult entertainment websites like Pornhub. Adult Entertainment websites draw millions of visitors every day and, as a result the demand for these users is increasing, but not in the same manner as the traditional advertising exchanges. This allows advertisers to develop customized campaigns with a lower cost that Google, Facebook, and YouTube. Every day , millions of users are able to view adult-oriented content, giving companies the opportunity to turn those users into customers with any competition.
In general, there are certain strict rules regarding advertising in certain areas. However, this doesn’t mean that you will be able to meet your objectives. It just indicates that you will need to look at other options to become more imaginative in your communication with your target audience.
If you’re worried about the effect that advertisements on adult websites will impact your brand’s image, do not worry that you’re not the only one. However, these are only thoughts until you do something about it. A company can build an interaction with its customers by doing a variety of ways. Your way of communicating with your new customers will show that you are aware of what your customers want and where they can be found.
Let’s look at an illustration. Let’s suppose that you’re capable of coming up with ways to reach out to clients on adult entertainment websites. You then create a campaign around it and make the campaign live. If your campaign succeeds it won’t go without being noticed. In the beginning, it will bring incredible word of mouth.
The popularity of adult entertainment websites is unparalleled, and users will be aware of your work and be impressed. When we are satisfied with something, the first reaction is to share it with others. If you get three people to tell about your clever ad, and they follow suit it’s a massive buzz. If you get impressive results then the media’s mainstream will eventually write about it.
If you think this idea seems like a fantasy, then you’re wrong. Eat24 has had amazing results after partnering with Pornhub for its campaigns. This was a risk, but produced a great return for the business. The company made this unusual decision when they first started and it paid off in their favor.
The campaigns they ran were extremely effective; they were prominently featured on Reddit advertising subreddits as well as receiving coverage in the media on Buzzfeed as well as other media sites. This is a great PR strategy that, even if you had a an enormous amount of money to it could be difficult to accomplish.
And Eat24 has achieved this valuable PR for just the price of advertising. The quote is from Dr. Seuss, “you must be different to be the top of the list.” If you’re a well-known company, all you need is creativity, which will enable you to interact with adult entertainment websites. Since here’s the issue when you encounter someone who could be a potential customer on those websites, will you be capable of handling the situation? The wise man who once stated, “Think differently.”